Nobody stalls a D2C launch on the storefront. They stall on the GST invoice that prints the wrong HSN code, the shipping label that will not sync, the marketplace listing that gets rejected, and the Meta pixel that reports half the purchases. We know because we stalled on each of them once, with our own brand.
- Store build — Shopify or WooCommerce, custom sections and templates, product pages built to convert rather than to fill a template
- Payments — Razorpay and other gateways, cash on delivery, and faster checkout flows
- GST and invoicing — tax rates, HSN codes and tax-inclusive pricing set up correctly from the start
- Logistics — Shiprocket and similar: pickup addresses, label generation, order sync and tracking
- Marketplaces — Amazon Seller Central listings, catalogue and listing images
- Product content and creative — product photography-grade images, comparison graphics and how-to visuals
- Ads and tracking — product feeds, Merchant Center, Performance Max and Meta catalogue ads, with conversion tracking that actually fires
Our own brand, from an empty store to a live business
Our own supplements brand went through every step on this page: Shopify theme and product system, Razorpay and cash on delivery, GST and HSN with tax-inclusive pricing, Shiprocket labels, Amazon Seller Central, Workspace email, DNS, a custom review system, and then the ads that sell it. When we build a store for you, the checklist is the one we wrote for ourselves, in the order the problems actually arrive.
- Plan
Catalogue, pricing, tax treatment and where you will sell.
- Build
Store, templates and product pages.
- Wire it up
Payments, GST, shipping, feeds and tracking.
- Launch
Test orders end to end before anything goes public.
- Grow
Marketplace listings and paid campaigns.
What you get
- A live store with products, payments, shipping, tax and the required policy pages
- Marketplace listings and feeds where agreed
- Tracking and ads connected, so the first campaigns can run from day one
- A hand-over of every account in your name
Outside our control
- Payment gateway and marketplace approval, fees and rules
- Logistics partner performance and delivery timelines
- Product claims and regulatory compliance for what you sell — we flag, you decide
Scope, deliverables, timelines and fees go in writing before work starts. Ad spend, platform fees and third-party subscriptions are billed separately from our fee.
New D2C brands launching in India, existing stores that convert badly, and sellers who need marketplace and feed work done properly.
Shopify or WooCommerce?
Shopify if you want to run the store rather than maintain it, and you are comfortable with the monthly cost. WooCommerce if you need unusual customisation or already live in WordPress. We build both and will give you a straight recommendation.
Can you do GST and invoicing setup?
Yes — tax rates, HSN codes and tax-inclusive pricing. We are not your accountant, but we configure the store to match what your accountant specifies.
Do you list products on Amazon too?
Yes, including catalogue setup and listing images.
Can you run the ads after launch?
Yes. See Performance Marketing and the Ad Creative and UGC Studio.
Do you do the product photography?
We produce and composite product visuals to a repeatable standard. For a physical shoot, we will tell you when one is genuinely needed.
Start with the audit
We look at what you have now and tell you what is costing you money. You get the findings whether or not you hire us.